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Adult Swim

*** Shopping-Tip: Adult Swim
Image:Adultswim-logo1.png logo.html" title="Meaning of frame frame|The Adult Swim [[logo..html" title="Meaning of The Adult Swim [[logo">frame|The Adult Swim [[logo.">The Adult Swim [[logo">frame|The Adult Swim [[logo. '''Adult Swim''', usually rendered '''[adult swim]''' on Commercial bumper bumps, is the name for the adult-oriented television program television programming block on Cartoon Network. It premiered on September 2, 2001. On March 28, 2005, Nielsen Media Research began treating the block as a separate channel from Cartoon Network for ratings purposes. While unusual, this is not new. Nickelodeon (TV channel) Nickelodeon's Nick Jr. and Nick at Nite blocks are also considered as separate channels by Nielsen. Originally a Sunday-only block (that also re-ran on Thursdays), Adult Swim now airs every day of the week except Friday at 10:30 PM Eastern/Pacific (10 PM on Sundays), with an encore airing at 2 AM and then ending with an hour of older shows. Adult Swim programming may also be viewed online via Adult Swim Fix on [http://www.adultswim.com adultswim.com]. The block, programmed by Williams Street Studios, the same group that created Toonami and Miguzi, plays United States American animated series and shorts geared towards adults, and a wide variety of Japan Japanese anime series and Original Video Animation OVAs. Promotions for Adult Swim have been targeted towards the college age group (18-24), which constitutes the majority of their viewers. According to a September 1, 2004 article in ''Promo'' magazine, this form of advertising is used for many of their shows. Representatives are sent to 30 universities across the U.S. to promote the Adult Swim lineup, including handing out posters for students' dorm rooms. The block is named after the hours designated at public swimming pool swimming pools for adults-only swimming. Originally, all of the bumps shown in between shows featured footage of senior citizens swimming in public pools with a lifeguard shouting through a megaphone. The current bumps feature black "cards" with white text on them, which discuss everything from news about the programming, to personal staff opinions on unrelated subjects. On Thursdays, Adult Swim airs cards which they pull from the Adult Swim message board and respond with their characteristic banter.

Coming soon
On March 30th, 2006, Adult Swim announced [http://www.adultswim.com/williams/news/index.html?http%3A//www.adultswim.com/williams/news/articles/news080.html] brand new acquisitions and returning series. They have officially announced that the anime series ''BLEACH'' and ''Eureka Seven'' will premiere on Adult Swim. ''Bleach'' will premiere in the fall and ''Eureka Seven'' will premiere on April 15th. '''Adult Swim announced the return of many series including:''' * Family Guy - Seventeen episodes are coming, starting April 30th. * Tom Goes to the Mayor - Returns on June 4th * Venture Bros - The second season starts June 25th * InuYasha - Returns in September * Robot Chicken - Ten more episodes come in September * Aqua Teen Hunger Force - Returns in September * 12 oz. Mouse - Returns in September * Squidbillies - Fourteen episodes come in September * Harvey Birdman: Attorney at Law - Returns in the Fall. '''Adult Swim also announced many new Comedy shows.''' * Death Clock Metalocalypse - Twenty episodes premiere in August, from the makers of Home Movies * Frisky Dingo - Thirteen episodes premiere in September, from the makers of Sealab 2021 * Assy McGee - Premieres in December * Saul of the Mole People - Twenty episodes premiere in 2006 * Lucy: Daughter of the Devil - Ten episodes premiere in 2006 '''Two pilots were announced:''' * Korgoth of Barbaria - Airs in September * That Crook'd 'Sip - Airs in the Fall '''Movie''' Aqua Teen Hunger Force: The Movie will come to movie theater theaters in 2007.

Current Schedule
''All times are US Eastern (UTC -5). The programming block's encore begins at 2:00 AM. Premiere episodes in bold.''

Sunday
New episodes of some shows premiere on Sunday. As of April 2, 2006 *10:00 PM- ''Futurama'' *10:30 PM- ''Family Guy'' *11:00 PM - ''The Boondocks (television series) The Boondocks'' *11:30 PM- '''''Robot Chicken''''' *11:45 PM- ''Aqua Teen Hunger Force'' *12:00 AM - '''''Minoriteam''''' *12:15 AM- ''Moral Orel'' *12:30 AM - ''Venture Bros.'' * 1:00 AM- ''Mission Hill'' * 1:30 AM- ''Squidbillies'' * 1:45 AM- ''12 oz. Mouse''

Monday-Wednesday
As of March 27, 2006 *10:30 PM - ''Futurama'' *11:00 PM - ''Aqua Teen Hunger Force'' (Mondays), ''Robot Chicken'' (Tuesdays), ''Harvey Birdman'' (Wednesdays) *11:15 PM - ''Aqua Teen Hunger Force'' (Mondays), ''Robot Chicken'' (Tuesdays), ''Harvey Birdman'' (Wednesdays) *11:30 PM - ''Family Guy'' *12:00 AM - ''Oblongs'' *12:30 AM - ''Fullmetal Alchemist'' (Mondays), '''''InuYasha''''' (Tuesdays), ''Ghost in the Shell: S.A.C. 2nd GIG'' (Wednesdays) *1:00 AM - ''Samurai Champloo'' *1:30 AM - ''Trigun'' *5:00 AM - ''The Gary Coleman Show'' *5:30 AM - ''The Super Globetrotters''

Thursday
(As of March 30, 2006) *10:30 PM - ''Futurama'' *11:00 PM - ''Minoriteam'' *11:15 PM - ''Minoriteam'' *11:30 PM - ''Family Guy'' *12:00 AM - ''The Boondocks (television series) The Boondocks'' - ''replays of Sunday's episode'' *12:30 AM - '''''Neon Genesis Evangelion''''' *1:00 AM - ''Samurai Champloo'' *1:30 AM - ''Trigun'' *5:00 AM - ''The Gary Coleman Show'' *5:30 AM - ''The Super Globetrotters''

Adult Swim Fix
{{main|Adult Swim Fix}} Image:Asf2.jpg thumb|right|The Adult Swim Fix logo ''AdultSwim.com'' launched Friday Night Fix on Friday, September 16, 2005. On March 27, 2006, Adult Swim changed Friday Night Fix into the Adult Swim Fix. Adult Swim Fix runs every hour of every day and shows premiere episodes on Fridays from 11PM to 6AM North American Eastern Standard Time Zone Eastern Time. Adult Swim Fix plays Streaming media streaming episodes which means that they play right in your browser and cannot be downloaded. The lineup includes one episode of seven or more shows and it refreshes periodically. The offerings include a first-look at premieres before they make their on-air debuts two nights later, as well as current favorites, plus archival episodes of certain shows. Adult Swim Fix requires a fast internet connection and uses Windows Media Player to stream the video and audio. Most recently, ''Samurai Champloo'' and ''Ghost in the Shell: Stand Alone Complex 2nd Gig'' began airing on Adult Swim Fix, making them ASF's first two anime titles.

Saturday
Launched on February 23, 2002 the Saturday Action Block originally ran 3 hours from 11pm (est)- 2am (est). This schedule varies week-to-week, but is dominated by anime programs, and on rare occasions Saturday's usual schedule will be partially or fully pre-empted to allow Adult Swim to air movies or OVAs (the first being ''Mobile Suit Gundam: Char's Counterattack''). In recent months, the Saturday schedule was changed to include comedy shows in an attempt to boost ratings; however, it is still made up of mostly anime. As of April 14th, 2006 *11:00 PM - ''InuYasha'' *11:30 PM - ''Fullmetal Alchemist'' *12:00 AM - '''''Eureka Seven''''' *12:30 AM - '''''Ghost in the Shell: S.A.C. 2nd GIG''''' *1:00 AM - ''Neon Genesis Evangelion'' *1:30 AM - ''Cowboy Bebop'' *5:00 AM - ''The Gary Coleman Show'' *5:30 AM - ''The Super Globetrotters''

Shows: Past, present, and future
''Main article: List of programs broadcast by Adult Swim''

Video on Demand
In mid-2004, Adult Swim launched a video on demand channel on various cable TV providers. The comedy section features several episodes from various Adult Swim original series, while the action section only features programs and movies licensed by Bandai Entertainment, some of which have never been broadcast on Adult Swim or CN. The anime series ''s-CRY-ed'' initially premiered on demand before debuting on the regular block in May 2005.

Podcast
Adult Swim announced on Tuesday, March 21st 2006 of a video podcast that they are offering on Apple's iTunes. The podcasts will start off by featuring Behind the Scenes segments of shows, and they are working their way to new and exclusive content, like a look at Brendon Small and Tommy Blacha's new show "Dethklok" with footage of their performance at SXSW. You need to have iTunes on your computer, which is a free download. [http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=133235025&s=143441] {{section-stub}}

Forum
Adult Swim has an active message board at its official Web site. Some quotes from the forum are used on the channel in weekly bumps aired Thursdays, including the now infamous "cus anime is teh s uck." Williams Street Studios staff also frequents the board to answer viewer questions and address comments about Adult Swim programming. There are ten boards on the forum. The ten boards are: * Williams Street Culture - This folder pertains to all things Williams Street--the b&w bumps, music used in the b&w bumps, show talent, staff members, Adult Swim merchandise, owls, etc. * AdultSwim.com - Talk about clips, games, message boards and anything current on the site. * Action Discussion - Topics concerning the shows in the Action block. * Action Show Suggestions - Topics concerning Action shows you would like to see on Adult Swim in the future. * Other Anime - This is the place for threads concerning any anime outside of Adult Swim. * Comedy Discussion - Topics concerning the shows in the Comedy block. * Comedy Show Suggestions - Topics concerning Comedy shows you would like to see on Adult Swim in the future. * Babbling - General discussion about life, music and video games. *Incoherent Babbling - A folder for complete nonsense. It is described as "Babbling minus intelligence". * Rants - Tirades from angry people.

Trivia
{{unreferenced}} *Despite lukewarm success in Japan, the series ''The Big O'' was given a second season due entirely to popularity in the U.S.A. and CN funding (although its creation and direction were still left to the Japanese creators). There are accusations that the show was cancelled (or more properly not renewed for a third season) because Mike Lazzo threatened to quit if it was not. There is debate over whether this is true or not. *In the United Kingdom UK, Adult Swim shows including ''Aqua Teen Hunger Force'', ''The Brak Show'', ''Space Ghost: Coast to Coast'', ''The Ripping Friends'', ''Outlaw Star'', and ''Cowboy Bebop'' were shown on Toonami (UK) CNX. However, all these shows were dropped when CNX became Toonami with only one other Adult Swim show, ''The Big O'' appearing (and subsequently disappearing) since. *The success of AS has inspired other cable networks, such as USA Network USA, Comedy Central, Spike TV, and TBS (TV network) TBS to begin late-night programming blocks of their own. G4 (TV channel) G4 also has its late night programming known as Barbed Wire Biscuit. *As mentioned above, the third episode of ''Lupin III'', "'''To Be or Nazi Be'''" was unaired by Geneon's request. This call may have been made to prevent bad taste in the United States. However, the episode is previewed at the end of the second episode. This episode did see release on DVD in the US, but that too was delayed until a later release; however, the previews were switched to reflect this change. *In Latin America (Chile, specifically) Adult Swim’s debut sparked minor controversy, as CNT (National TV Council) deemed the contents of the block were not appropriate for a children’s channel, despite the fact that Adult Swim airs from 1 am forward. This policy was embraced by local cable companies, which moved the block to another channel frequency (a supposed "agreement" with Cartoon Network), while satellite TV companies kept the original broadcasts, as they offer parental control features. This situation was supposed to affect only the premiere of the block (7/10/2005), but has been subsequently enforced by cable companies so far. However Adult Swim continues to air as scheduled in Latin America on its English and Spanish broadcast feeds. Fridays to Sundays from 1am to 5am. *After Fox Broadcasting Company Fox cancelled ''Family Guy'', Adult Swim began airing reruns of the show beginning in the Spring of 2003. Unlike its days on Fox, Family Guy has had consistent time slots since, at either 11 PM or 11:30 PM Eastern time, with ''Futurama'' at the other slot (Fox moved Family Guy around to as many as 28 different time slots before officially canceling the show in 2002). That, plus with the show being released on DVD at the same time, brought unexpected popularity to the series and eventually ended up convincing Fox to bring back the show, which began re-airing in May 2005. Under a special agreement with Fox, Adult Swim airs the new episodes at least two weeks after they debut on Fox, but Fox must have advertising for Adult Swim during the show's airing on its network. Included in the same deal was ''Family Guy'' creator Seth MacFarlane's new series, ''American Dad!'' *''Futurama'' has also found new life in syndication on Adult Swim, enjoying high ratings as a benefit of also receiving a steady time slot. When it aired on Fox, ''Futurama'' was put in the virtually dead-air time of 7:00 PM. The primary drawbacks of this were that not many people were watching TV that early at night; and ''Futurama'' contains more "adult" humor (as in "not suitable for younger children") than its parent show, ''The Simpsons'', so ''Futurama'' would have benefited more from a late evening timeslot after 8 o'clock, like it has on Adult Swim now. However, the biggest drawback was that many televised sports (especially football) run overtime into this programming block, so ''Futurama'' was constantly being pre-empted by sports. It was thus hard for it to develop a large viewership, because it was often difficult to determine whether or not it was even being shown. A testament to just how much ''Futurama'' got mistreated is that only four seasons of ''Futurama'' were actually ''produced'', but so many episodes were pre-empted so often that even when the show was canceled, there was still an entire season's worth of backlogged episodes that were subsequently aired, resulting in ''five'' "airing seasons." The high ratings has also helped the show to get four direct-to-DVD movies greenlit and possibly new episodes. *The start of each hour of Adult Swim programming is easily identified by the "Parental Advisory: Explicit Content" logo (which resembles the warning seen on explicit CDs) followed by a warning that the shows may not be appropriate for children under the age of 14. Originally, there was no warning, but as the programming became more popular, a message was put up to alert parents. It stated that the appropriate age for viewers was 18 and older. It then went on to say that the viewer could expect intense violence, sexual situations, coarse language, and suggestive dialogue. When Adult Swim changed to its current format, the description was dropped to shorten the message. Soon after, the warning logo was added and the age was changed to 14. Many saw this as more appropriate since nothing had been shown on the network higher than a TV-14 rating. Ironically, Adult Swim has since started to show TV-MA rated programming but has yet to change the age on its warning. In addition, on Adult Swim's first night on September 2, 2001, the "TV-14" bug was left on the screen for the entire duration of the block, excluding commercials and promos. *As of March 19, 2006, Adult Swim has deemed two single episodes of two shows to contain levels of violence and graphic content necessitating their own disclaimer, above and beyond the disclaimer used for the block. The episodes were episode 10 of ''Ghost in the Shell: Stand Alone Complex'', ''Jungle Cruise'' and episode 51 of ''Fullmetal Alchemist'', ''Laws and Promises''. *In keeping with the pool theme, Adult Swim's original introduction showed several older men and women in a public swimming pool eating, exercising, and doing other pool-related activities. When the Saturday night block started in 2002, it originally featured clips from the various anime programs displayed on the block, and featured a computer-generated voice heard when the current show would break for a commercial. *The original theme music for Adult Swim was ''D-Code'' by Dust Devil. The music appeared in the dance video game ''Pump It Up: In The Groove 2''. *Adult Swim is notorious for their April Fools pranks. In 2004, they ran the first episode of ''Witch Hunter Robin'' with crudely drawn graffiti (moustaches, goatees, and glasses) on the characters' faces (they later re-ran the episode the following night unaltered). In 2006, Adult Swim ran their Saturday schedule out of order. This included ''Chuck Norris' Karate Kommandos'' being run at 11PM in place of ''Inuyasha'', ''Ghost in the Shell: Stand Alone Complex 2nd GiG'' at 11:30, which was edited with fart sound effects in unexpected and humorous moments, and ''Fullmetal Alchemist'' at its normal time of midnight which also was intercut with fart sounds. The 12:30 encore presentation of 2nd GiG ran unaltered. At 1:00AM, in place of ''Neon Genesis Evangelion'', Adult Swim ran ''Boo Boo Runs Wild'', a special that was run every Sunday throughout January and February. ''Cowboy Bebop'''s run at 1:30 was replaced with the Ruby-Spears cartoon ''Mister T (TV series) Mr. T''. All the intro bumps ran normally as if the schedule was unchanged.

External links

- AdultSwim.com - Official website
- Adult Swim Australia - Official website for Adult Swim's Australian block.
- Adult Swim Latin America - Official website for Adult Swim's Latin American block.
- ASF - Fansite featuring downloads of various clips and promos from Adult Swim shows
- Adult Swim Headquarters - Unofficial fansite for Adult Swim news and forums.
- Bump Worthy - A collection of Adult Swim's bumpers (post-April 2004). Category:Adult Swim Category:Cartoon Network programming blocks es:Adult Swim pt:Adult Swim see Adult Swim This is the category for the Adult Swim programming block broadcast by the Cartoon Network television network. Category:Cartoon Network programming blocks

*** Shopping-Tip: Adult Swim